TREND TRACKS

Unlock Business Growth with Data-Driven Market Research Strategies

Transform Your Market Research into Actionable Business Strategies with Expert Guidance"

Enrol Now Enquire Now

Service

Elevate Your Skills with a Proven 6-Step Approach to Market Research

Gain Practical Insights and Tools to Drive Informed Business Decisions

Coming Soon

Missing required event data.

Saturday – 23 Nov 2024

IST Time	EST Time	GMT Time
07:00 PM	09:00 PM	11:00 AM

Details

Saturday – 23 Nov 2024

IST Time	EST Time	GMT Time
07:00 PM	09:00 PM	11:00 AM

4 Hrs

The 6-Step Market Research Strategy Workshop is a comprehensive 4-hour session, structured to provide a deep understanding of market research principles while allowing ample time for practical application. The workshop is divided into focused segments, each dedicated to one of the six core steps. You’ll have time for interactive learning, hands-on exercises, and real-time feedback, ensuring that you grasp both the theory and practice of market research in a dynamic and engaging way. Whether you’re a fast learner or prefer a steady pace, this 4-hour workshop is designed to accommodate all participants.

Total Time: 4 hours
Structure: Six focused segments, one for each step in the market research process
Learning Balance: Combination of theory, interactive discussions, and hands-on exercises
Interactive Time: Real-time feedback and group collaboration included
Pacing: Designed for both fast learners and those who prefer a steady, reflective pace
Engagement: Includes breaks for reflection and discussion, ensuring a dynamic and engaging learning experience.

₹1,800.00 + Tax

₹1800.00

What Participants Will Learn

In this workshop, participants will gain a comprehensive understanding of how to conduct market research that drives actionable business insights. From setting clear research objectives to analyzing data and presenting findings, each step of the process is designed to be practical and results-oriented. By the end of the session, you'll have the skills and confidence to craft market research strategies that help you make informed, data-driven decisions that align with your business goals.

How to define clear research objectives

that align with specific business goals

Techniques for identifying and segmenting target markets

effectively

How to select the right market research methods

including both qualitative and quantitative approaches

Best practices for data collection

through surveys, interviews, and secondary research

Data analysis techniques

that transform raw data into actionable insights

How to interpret and draw insights

from both qualitative and quantitative data

Ways to present research findings

clearly and persuasively to stakeholders

to drive informed business decisions and strategies

Detailed Topics Covered

6-Step Market Research Strategy Workshop. Each topic is designed to build your understanding step by step, providing both theoretical knowledge and practical application. This workshop will equip you with the tools needed to confidently conduct comprehensive market research and turn insights into actionable business strategies, from learning how to set clear objectives to mastering data analysis techniques.

1. Defining Research Objectives

Learn how to align your market research goals with business outcomes. Understand the different types of research objectives and how to set them for maximum impact.

2. Identifying Your Target Market

Discover techniques for segmenting your audience by demographics, behavior, and needs. This topic helps you pinpoint who your research should focus on for the most valuable insights.

3. Choosing Research Methods

Gain a solid understanding of qualitative and quantitative research methods, including surveys, interviews, and focus groups. Learn how to choose the right method to meet your research objectives.

4. Collecting Data

Explore best practices for gathering primary and secondary data. Learn how to design surveys, conduct interviews, and effectively collect data using digital tools.

5. Analyzing Data and Drawing Insights

Learn how to analyze both qualitative and quantitative data to extract meaningful insights. This topic covers essential tools and techniques for transforming raw data into actionable findings.

6. Presenting Findings and Making Decisions

Understand the best ways to present research findings to stakeholders. Learn how to create clear, compelling reports that drive informed decision-making and strategic action.

Each of these topics is packed with actionable insights, hands-on exercises, and practical tips to help you become proficient in market research and strategy development.

Additionally, What Participants Will Get

When you enroll in the "6 Steps to Crafting a Successful Market Research Strategy Workshop" training, you’ll receive a variety of valuable resources and benefits to enhance your learning experience:

Certificate of Participation

Upon completion of the training, you will receive a certificate to showcase your mastery of the 6D Process.

One-Month Elite Membership at Agile Digest Academy

Enjoy exclusive access to additional courses, resources, and community forums for one month, allowing you to further your learning and connect with industry experts.

One-Month Access to Class Recordings

Revisit the training sessions at your convenience with one-month access to the full recordings, ensuring you can review key concepts and exercises.

Access to Reading Content in eBook Format

Receive a comprehensive eBook covering the key topics of the training, accessible for one month, to reinforce your learning and provide a handy reference.

Participation in Live Sessions

Engage directly with the instructor and fellow participants in interactive live sessions, where you can ask questions, discuss topics in-depth, and participate in exercises.

Networking Opportunities

Connect with like-minded professionals and expand your network, gaining insights and building relationships that can support your career growth.

FAQs

Here are some frequently asked questions (FAQs) for the "Mastering the 6D Product Lifecycle" training:

Who is this workshop for?

This workshop is ideal for business owners, marketing managers, product managers, entrepreneurs, and consultants who want to master market research techniques. Whether you’re new to market research or looking to refine your skills, this course will provide valuable insights and practical tools.
Do I need prior market research experience?

No prior experience is required. The workshop covers both foundational and advanced market research strategies, making it accessible for beginners while offering depth for those with some experience.
What is the format of the workshop?

The workshop is delivered online via a live interactive session. It includes a mix of theoretical learning, hands-on exercises, quizzes, and real-time feedback. You’ll have opportunities to engage with the instructor and other participants throughout the 4-hour session.
Will I receive any materials after the workshop?

Yes, participants will receive a comprehensive workshop guide, templates for market research methods, and a recording of the session for future reference. You will also get a list of recommended tools and resources for continued learning.
What type of exercises are included?

Each step of the market research process includes a hands-on exercise, such as creating research objectives, identifying a target market, designing a survey, and analyzing data. These exercises are designed to be practical and applicable to real-world business scenarios.
How do I enroll in the workshop?

To enroll, simply visit the registration page on our website and follow the instructions to complete your payment and secure your spot. After registration, you will receive an email with workshop details, including the link to join the online session.
What technology do I need to attend?

You will need a stable internet connection and a computer or tablet to participate. The workshop will be conducted via a video conferencing platform, so make sure you have access to a camera and microphone for interactive participation.
Can I ask questions during the workshop?

Absolutely! The workshop is designed to be interactive, and we encourage participants to ask questions and engage in discussions. There will be dedicated Q&A segments where you can seek clarifications on any topic covered.

Refund Policy

At Agile Digest, we understand that sometimes plans change, and we aim to make the refund process as straightforward as possible.

Refund Policy Details

At Agile Digest, we understand that sometimes plans change, and we aim to make the refund process as straightforward as possible.

Refund Policy Details:

100% Refund Before Training:
- If you’re unable to attend the training training, simply inform us before the session begins, and you will receive a 100% refund (minus the Gateway fees) of your payment.
Access to Recordings:
- If you cancel your participation, we will not be able to offer you with access to the training session recordings.
Payment Gateway Fees:
- If you paid online via a payment gateway, please note that the gateway fees will be deducted from your refund. This is to cover the transaction costs incurred during the payment process.

How to Request a Refund:

To request a refund, please contact us via email or through the contact form on our website, stating your reason for cancellation. We will process your refund promptly and provide confirmation once it has been completed.

This refund policy ensures that you have flexibility and peace of mind when enrolling in our training sessions.

Who Should Join

This workshop is designed for professionals across various industries who want to enhance their market research skills and apply data-driven strategies to drive business growth. Whether you’re just starting or looking to refine your existing knowledge, this workshop provides practical insights and hands-on experience that can be immediately applied to real-world scenarios. If you’re responsible for making informed business decisions or understanding your market,

Business Owners & Entrepreneurs

Learn how to gather actionable insights to grow your business and make informed strategic decisions.

Marketing Managers

Gain skills to better understand your audience, segment your market, and tailor campaigns to customer needs. Product Managers: Master techniques for market validation, customer feedback, and aligning product development with market demands.

Consultants

Strengthen your service offering by mastering market research methods to support your clients' business strategies.

Sales Professionals

Understand the market dynamics and customer behavior to improve targeting and sales effectiveness.

Anyone New to Market Research

Get a solid foundation in market research techniques and develop confidence in collecting and analyzing data.

Prerequisites

Our 6-Step Market Research Strategy Workshop is designed to be accessible to all professionals, regardless of prior experience. Whether you’re a beginner in market research or someone looking to refine your skills, this workshop provides valuable insights that cater to all levels. There are no strict prerequisites, but a basic understanding of business strategy or customer analysis will enhance your learning experience.

Familiarity with Business Operations

A general understanding of how businesses operate and make decisions will help you relate market research to real-world applications

Basic Knowledge of Data Collection

Experience with surveys, customer feedback, or data collection methods will make it easier to grasp some concepts, but these will be covered in detail during the workshop.

Access to a Computer

Since the workshop includes interactive exercises, having access to a computer with basic software tools like Excel, Google Sheets, or survey platforms can enhance your hands-on learning experience.

Enrolment Process

Enrolling in the "Elevate Your Skills with a Proven 6-Step Approach to Market Research" training is simple and straightforward. Follow these steps to secure your spot:

Learn More

Step 1 : Click the “Add to cart” Button
Start the process by clicking the “Enroll Now” button on this page. This will take you to the registration form.

Step 2 : Complete the Registration Form
Fill out the required information, including your name, email address, and any other details needed to process your enrollment.

Step 3 : Validate Date and Time
Before completing your registration, please ensure that the date and time of the training session align with your schedule. This will help you avoid any conflicts and ensure your full participation.

Step 4 : Receive Your Invitation
After enrolling, you will receive an invitation via email from your instructor. This invitation will include all the necessary details, including the Zoom link and any pre-session instructions.

Step 5 : Prepare for the Session
Once enrolled, make sure to review any materials provided in advance and be ready to engage in the live session.